PR & Marketing Director Russia

Location: St. Petersburg, Russia

Tasks and Responsibilities:

  • Marketing strategy development for Russia region:
  • PR campaigns (strong focus of Marketing strategy)
  • Sales promotion activities
  • Sales support actions
  • Liaising and building relationships with a range of local stakeholders (local press, local suppliers and colleagues);
  • Carrying out market research and customer surveys to assess global and local demand, brand positioning and awareness;
  • Developing advertising opportunities, which can involve placing adverts in national, regional and specialist publications or on the radio (depending on the focus of the campaign);
  • Writing and distributing local press releases;
  • Managing the production of local marketing materials, including leaflets, posters and flyers - this can involve translating English content (perhaps already supplied from global or may need to retain a local translator for the job) and proofreading copy, and liaising with local designers and printers;
  • Arranging for the effective distribution of marketing materials to local market;
  • Maintaining and updating local customer mailing database;
  • Organizing and attending local sales events/exhibitions;
  • Securing sponsorship to assist with the publicity and funding of marketing projects;
  • Carrying out market research and customer surveys to assess demand, brand positioning and awareness;
  • Evaluating ROI on marketing campaigns;
  • Monitoring competitor activity;
  • Contributing to the development of marketing plans and strategies;
  • Assisting in the delivery/execution of approved strategies;
  • Managing local marketing budget.

Knowledge, Competencies & Skills:

  • At least 5 years of  marketing and marketing communications experience at the position of Marketing Director/Seniour Marketing Manager/PR director/PR manager;
  • Ownership expertize for the role and department/self motivation and leadership
  • Out-of-the-box thinking
  • Ability to write articles (or work with PR agencies on it)and  deliver corporate communications to the external parties;
  • Can work easily to deadlines and under pressure;
  • Ability to travel within regions(MSK/SPB);
  • Good time management skills and the ability to prioritize tasks;
  • Ability to maintain a positive communication style with a wide range of employees within The Linx Group;
  • Strong examples of PR campaigns realization with previous places
  • Willingness to learn and contribute to building and maintaining open, positive and transparent working environment;
  • Customer Focus, Integrity, Passion for Excellence and Team Work to be the key values.

Work conditions:

  • Permanent employment agreement
  • Full time job for 40 hours per week
  • Interesting remuneration package inclusive stimulating bonus schedule
  • Possibilities to grow and develop marketing-related talents as well as English speaking skills
  • The job will involve some traveling to international locations and within Russia

If you think that you meet the requirements above, please send  your resume and motivation letter to

Find out more or to submit an unsolicited application?